Introduction

At Tackshopusa.com, we’re committed to protecting the privacy and security of your information. This policy is designed to help you understand what information we collect, why we collect it, how we use it, and how you can manage your information with us.

Information you provide to us

We collect information at several different points as we interact with you. This includes when you create an account, order from the online store, chat with customer service, speak with your account representative, use one of our products or services, register for our newsletter, participate in promotions, or participate in surveys. The information we collect includes things like the pet owner’s name, the horse’s name, animal health updates, postal addresses, email addresses, phone numbers, billing information, and passwords.

Information we collect when you use our product and services

When you use our products and services, we collect information about how you are using them and how well those products and services are working. For example, this can include usage data and device data. Our products, websites, and emails utilize technology to collect information. This includes things like web beacon data in emails, via cookies and flash cookie data, and device data such as IP addresses, operating system types, and browser types when you use our website. You can adjust your settings in your device browser to disable some of these if you prefer not to share this information. You can withdraw your consent at any time by unsubscribing from the product and discontinuing use.

What we do with data

When you use our products and services, we may also use your information:

• • In order to maintain and improve our products and services by making sure they are working well. For example, knowing which pages of our website frequently result in calls from confused customers helps us know where we need to improve our site design.
  • To help develop new products and services. For example, tracking the number of calls for basic subscription updates enabled us to redesign our subscription management area to make things easier for our horse owners.
  • In order to personalize your experience with our products and services according to the information we collect.
  • To provide services to you, including through our contractors. This includes sharing your address with providers of delivery services like UPS and USPS or sharing information with third parties that provide tackshopusa.com with email solutions, cloud hosting services, payment processing, website support and maintenance, and legal, regulatory, or audit services.
  • To allow 3rd party providers to send you mailings regarding products and services that may be of interest to you.
  • For regulatory compliance. We maintain records as required by state and federal law, and we may share your personal information to comply with regulatory agency laws, rules, and regulations. This can include providing required personal information in connection with mandatory disclosures to state regulatory agencies and providing disclosures of records in response to state or federal regulatory agency requests.
  • For legal reasons. We may share your personal information to comply with inquiries from governmental authorities, or to protect, defend, or exercise legal rights or claims, in connection with end-user license agreements, terms of service, or other applicable agreements, or as otherwise required by law. If we are legally required to share your information, we will attempt to notify you, unless such notification would violate the law or court order.
  • In the event of a business transfer. If tackshopusa.com is involved in a sale of assets, merger, acquisition, business transfer, or other change of control, we may share your information with other entities involved. We will require any such successor business entity to honor this Privacy Policy, and we will notify you of any changes that could affect your information. In the event of a business transfer, unless we are otherwise required by law to retain or provide your information to the other entity, you may request that your information be deleted from our records.

Managing your data

• • Websites. You can adjust and manage the privacy of your information via our websites, which allow you to opt out of certain features that we offer. By adjusting your device or browser settings, you can manage information by adjusting your personal profile, your subscriptions, your cookies, and your location services.
  • Email. You can opt out of emails through links in the emails you receive from us. Every email you receive from us will give you the ability to unsubscribe from receiving future emails.
  • Products. All use of products is subject to user consent in the product’s subscription terms and conditions for each product. You can withdraw your consent at any time by unsubscribing from the product and discontinuing use.
  • 3rd Party Mailings or Advertisements. If you prefer to exclude your physical mailing address from 3rd party mailings or advertisements, you can call us anytime at 1-530-661-0222 or email [email protected].
  • By Contacting Us. You can also contact us anytime at [email protected] if you would like to change or update your personal information. In some cases, we may have to keep certain information for legal or business reasons.

How we protect your data – Technical safeguards

The security and confidentiality of your information are extremely important to us. We have implemented technical, administrative, and physical security measures to protect your information. As part of our efforts to protect your information, we have technical safeguards in place across our products and services, which may include the following:

• • Requiring a password in order for you to access your personal information;
  • Using firewalls to protect information held in our servers;
  • Utilizing Transport Layer Security (TLS) encryption in transmitting personal information to our servers;
  • Limiting the number of personnel who have potential access to personal information; and
  • Routinely backing up the systems to protect the integrity of personal information.

There is always some risk that an unauthorized third party may find a way around our security systems. In the event of a security breach, the first thing we would do is notify you. This notice would include what happened, what information was breached, what tackshopusa.com is doing to respond, and who to contact with questions.

Protecting children’s privacy

Tackshopusa.com does not knowingly sell products to, solicit, collect or retain personal information about children under the age of 18 without parental consent. If we learn that a child under 18 has submitted information to us without parental consent, we will take all reasonable measures to delete it from our databases and not use the information for any purpose (except where necessary to protect the child or others). If you become aware of any personally identifiable information we have collected from children under 18, please contact us.

About this policy

We comply with data privacy regulations applicable in the jurisdictions in which we operate. We review and may revise this policy from time to time as we add new features and services, as laws change, and as industry best practices evolve. If we update the privacy policy with significant changes, we will let you know, for example by placing a note on our website. Please review this policy periodically, especially before you provide any information to us. This Policy applies to website visitors, veterinary healthcare providers, pet and horse owners, application and product users, and other customers of tackshopusa.com and affiliated entities.

By using our website, downloading any application from our website, or using our products or services, you signify your acceptance of this privacy policy. This Privacy Policy doesn’t apply to other companies that advertise our services, or to services offered by other companies, including those that may be linked to our services.

CALIFORNIA PRIVACY SUPPLEMENT

This CALIFORNIA PRIVACY SUPPLEMENT is in addition to the information contained in the tackshopusa.com Privacy Policy and applies to California residents. We adopt this notice to comply with the California Consumer Privacy Act of 2018 (“CCPA”) and other related privacy laws. Any terms defined in the CCPA have the same meaning when used in this supplement.

Tackshopusa.com Customers, Products, and Services

Where a tackshopusa.com customer interacts with tackshopusa.com products and/or services, including, but not limited to tackshopusa.com websites, applications, services, and products, tackshopusa.com collects information on California residents that identify, relate to, describe, and references are capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or device (“Personal Information”). We may obtain data provided by veterinarian customers, directly from individuals using tackshopusa.com products and services such as websites or applications, and from consumers purchasing goods or services from tackshopusa.com. Tackshopusa.com has collected the following categories of Personal Information from consumers located in the State of California within the last twelve (12) months:

• • Identifiers including names, mailing addresses, unique personal identifiers, ISP addresses, account names, and other similar identifiers;
  • Personal information under Cal. Civ. Code Sec. 1798.80 including names, telephone numbers, credit card numbers, and other financial information of tackshopusa.com customers who have purchased goods or services;
  • Commercial information such as products or services purchased, and purchasing history;
  • Internet or similar network activity such as browsing history, search history, or users’ interaction with tackshopusa.com websites, apps, or ads.

Excluded Information

Tackshopusa.com does not collect biometric information, geolocation data, audio, visual, thermal, olfactory, or other sensory data, educational records, non-public Family Education Rights and Privacy Act-related data, or inferences drawn from Personal Information. Personal Information does not include information that is de-identified or aggregated, publicly available in government records, and information otherwise excluded from CCPA’s scope including pursuant to the Fair Credit Reporting Act, the Gramm-Leach-Bliley Act, the Health Insurance Portability and Accountability Act of 1996 (HIPAA) and other excluded state and federal laws.

Use of Personal Information

Tackshopusa.com uses Personal Information as set forth in the tackshopusa.com Privacy Policy. Tackshopusa.com has sold the Personal Information of California residents for 3rd party marketing purposes in the last 12 months.

Access to Information (‘Right to Know’)

Tackshopusa.com complies with your rights regarding your Personal Information, including the right to request information about tackshopusa.com use of your Personal Information. Where tackshopusa.com receives a validated request, it will provide information to you about the use of your Personal Information in the last 12 months including the following:

• • General categories of Personal Information tackshopusa.com has collected;
  • Purposes for collecting such Personal Information;
  • Third Parties which whom tackshopusa.com shares Personal Information.

Deletion Requests (‘Right to Forget’)

Tackshopusa.com complies with your rights regarding your Personal Information, including the right to request the deletion of your Personal Information. Where tackshopusa.com receives a validated request, and tackshopusa.com is not otherwise legally obligated to retain such Personal Information, tackshopusa.com will delete your Personal Information. Tackshopusa.com may deny your deletion request where it is legally required to retain your Personal Information, including as follows:

• • Where tackshopusa.com has a legal obligation to retain your Personal Information, in conformity with state or federal laws that require the storage of prescription records, records related to the sale of controlled products, veterinary board data retention requirements, and were otherwise subject to state or federal law requiring the retention of data;
  • Where it is necessary to protect you from unwanted data misuse, and fraudulent activity, or to maintain the security of data, data security, and the protection of data security incidents;
  • Where retention of data by tackshopusa.com is to comply with a legal or contractual requirement to a tackshopusa.com customer, such as a veterinarian who is required by veterinary board rules to retain your Personal Information related to your pet’s medical records; and
  • To make use of any Personal Information pursuant to other recognized exceptions in the CCPA.

CCPA Requests

Only you or a person registered with the California Secretary of State that you authorize to act on your behalf may make a verifiable consumer request related to your Personal Information. You may also make a verifiable consumer request on behalf of your child. You may only request access or deletion of Personal Information twice in any 12-month period. Your request must contain a valid email address and describe within sufficient detail such that tackshopusa.com may evaluate and respond to such request. Tackshopusa.com will not respond to requests without a verifiable email address. Making a request does not require you to create an account, and tackshopusa.com will only use information in the request form to verify your authority to make the request and your identity. Tackshopusa.com does not discriminate against anyone making a CCPA request, and will not deny goods or services, charge different prices, or provide a different level of quality of goods or services based on any CCPA request. Tackshopusa.com will comply with the statutory time periods in which to respond to any CCPA request, and where we require additional time to comply with a request, we shall communicate with you on that request via email. We may also respond via email stating the reasons why we cannot respond to your request, cannot verify you, or cannot comply with a request. Where data is requested, tackshopusa.com will select a format to provide a response to allow you to transmit that information to another entity. Where requests are deemed by tackshopusa.com to be excessive, repetitive, or unfounded, tackshopusa.com may charge a fee for a response to your request.

Changes to CA Supplement

Tackshopusa.com may change or amend this supplement at any time, and any changes shall appear on the tackshopusa.com website at www.tackshopusa.com.